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Ampush Insights

Holiday Ad Strategy: Set the Stage with Sequencing

Holiday Ad Strategy: Set the Stage with Sequencing

November 25, 2014

This holiday season, the big buzzword when it comes to Facebook advertising campaigns is sequencing. Campaigns that show ads in a strategic sequence, that first introduce the consumer to a brand, then to the brand’s products, then direct them to buy, are more effective at engaging the consumer than campaigns …

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Women in Engineering: Knock for opportunities

Women in Engineering: Knock for opportunities

By Kanchan, Jindal • November 4, 2014

We have overarching data to conclude that females are widely under-represented when it comes to our tech industry. As of 2014, women represent only 30% of those employed at seven of the top technology companies and the numbers drop even further when it comes to engineering departments. Research also …

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Giving Back with Facebook: Raphael House + Ampush

Giving Back with Facebook: Raphael House + Ampush

By Moniza Masud • October 29, 2014

In the realm of digital marketing, brand and direct response advertisers have been utilizing Facebook, Twitter, and other media channels to achieve their marketing objectives for years.  As the advertising technology space gets more sophisticated, more and more industries are joining the trend of advertising “in-feed” and are pushing to …

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Five Years Strong: A Thank You From Ampush

Five Years Strong: A Thank You From Ampush

By Ampush Founders • October 23, 2014

This month marks the five year anniversary from when we embarked on a journey to start Ampush! It’s quite an understatement to say that being here today is a dream come true. What’s more is that we can’t remember a time when we were more excited about …

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Why In-House Advertising Costs More Than You Think

Why In-House Advertising Costs More Than You Think

September 23, 2014

When growing your base of quality customers is of the utmost importance, you will at some point question if managing your Facebook or Twitter advertising campaigns in-house is the right choice for your business. Taking operations in-house may seem like the budget-conscious choice, but a step back reveals there are many hidden costs to building a top tier team.

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Ampush Interns Get Real [VIDEO]

Ampush Interns Get Real [VIDEO]

August 20, 2014

Each summer, Ampush invites college students form across the US to join the team for ten weeks of hands-on startup syle learning and fun at our San Francisco and New York offices. And after working together all summer long... let's just say they got to know each other pretty well...

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Creative Best Practices for a Home-Run Ad

Creative Best Practices for a Home-Run Ad

August 5, 2014

Choosing the right platform, placement, and targeting are all important, but killer visuals and copy are the x-factors that will make your ad stand out from the crowd and reach optimal performance. Follow our creative best practices guide to attract customers, gain their interest, generate demand, and provoke action with your ads.

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