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Ampush Insights

Making Mobile Advertising Profitable for E-commerce Businesses, Part 2

Making Mobile Advertising Profitable for E-commerce Businesses, Part 2

By Arjun Malhotra • August 18, 2015

In part one of our series on mobile social media advertising best practices for e-commerce businesses, we focused on driving app installs and in-app purchases through the use of mobile app engagement ads. For part two, let’s take a look at the opportunities – and challenges – associated with the …

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Ampush Makes The Inc 500

Ampush Makes The Inc 500

By Diana Mackie • August 12, 2015

Being ranked as one of the top 100 fastest growing companies in the Inc 500 list is an exhilarating honor, and it is one we wholeheartedly share with our customers. That’s because our success and growth is fundamentally linked to the success and growth of our customers.

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Let your Facebook and Twitter Advertising Plans Complement One Another

Let your Facebook and Twitter Advertising Plans Complement One Another

By Robert Kaplan • August 5, 2015

Facebook is undoubtedly the true giant of social networks; a platform that digital advertisers have undoubtedly heard about, tested, and probably found success using. As advertisers push to new platforms many are looking to Twitter, whose advertising interface may be the second most sophisticated in the social network space today.

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Ampush Integrates With Instagram Ads API To Reach New Advertisers

Ampush Integrates With Instagram Ads API To Reach New Advertisers

By Zunail Meredia • August 3, 2015

If you’re an advertiser that is interested in Facebook and Instagram advertising that performs, we want to hear from you. That’s because we are proud to announce Ampush’s participation in the next phase of Instagram advertising. As one of the first Facebook Marketing Partners to integrate with the Instagram Ads API, Ampush is …

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Available Now: The Ampush State of Mobile Advertising Report for Q2 2015

Available Now: The Ampush State of Mobile Advertising Report for Q2 2015

By Marissa Cazem • July 29, 2015

The Q2 2015 Ampush benchmark report examining the state of mobile advertising is now available for download. This new report highlights data and insights from the campaigns that we run on behalf of our customers using the world’s best mobile-first, cross-device, advertising platforms. We take a look at the trends …

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Facebook CPC Changes and New Accelerated Delivery Option: Ampush’s Perspective For Advertisers

Facebook CPC Changes and New Accelerated Delivery Option: Ampush’s Perspective For Advertisers

By Dario Sheikh and Zunail Meredia • July 27, 2015

Facebook recently announced some important changes that will impact advertising campaigns on its platform. We’ve examined these announcements and have some ideas about their impact. Here’s what Facebook announced about Cost-Per-Click (CPC) Clicks that are less relevant to advertisers – likes, shares, and comments – will no longer count toward …

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Beyond the Basics: Advanced Facebook Advertising Techniques

Beyond the Basics: Advanced Facebook Advertising Techniques

By Will Morel • June 23, 2015

Whether you’re a user acquisition specialist at a large mobile gaming company or a marketing manager at a small business, Facebook advertising can be quite intimidating. The social juggernaut’s platform capabilities have grown extremely powerful, and there is a tremendous amount of knowledge required to wield them effectively.   Facebook …

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