In honor of Facebook’s 10th birthday, we highlight some fun facts about the celebration of birthdays on the social platform.
Facebook added a heap of new features for advertisers in 2013. With so many new and promising options for advertisers (and so little time!), we’ve highlighted the four features Facebook added in 2013 that should be top of mind for advertisers in the New Year.
Mobile app ads – already considered one of the most effective ad products currently offered by Facebook – recently got an upgrade: Video. Ampush offers three tips for those just getting started with the new medium.
Facebook continues to expand efficiency and options for advertisers with new features to its mobile app advertising platform, the latest addition being cost per action (CPA) bidding for mobile. So what is CPA bidding, why is it important, and how do we get started using it?
The winter holidays loom larger than ever this year for Facebook advertisers. The shopping season is the shortest it’s been since 2002, consumers are savvier comparison shoppers through the use of mobile apps and social media, and trusted online reviews and peer recommendations are more powerful than ever.