Ampush News

Going Deeper with Likely Traveler Targeting

Going Deeper with Likely Traveler Targeting

By Conner Cole • October 10, 2016

Ampush Analysts leverage Facebook’s targeting options and our own outside-of-the-box strategy and data analysis to connect our travel partners to the Facebook users that are most likely to convert and be valuable, long-term customers.   Targeting Ideal Customers Any travel marketer who’s advertised on Facebook knows that there are a…

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Every Voice Matters at Ampush

Every Voice Matters at Ampush

By Nick Shah, COO • October 3, 2016

Good ideas can come from anyone. This has been on my mind since a recent Street Fight Magazine interview, where I discussed how Ampush’s culture of embracing ownership and entrepreneurship fostered our many reinventions. Together these two elements can empower everyone at Ampush, from intern to CEO, to speak…

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Driving Increased Engagement with Boomerang

Driving Increased Engagement with Boomerang

By Anna Parmelee • September 23, 2016

In an industry dominated by legacy marketing tactics, we help one of our Financial Services partners run a social-first creative strategy, meaning unique assets created specifically for use on Facebook, Instagram and other top “social” platforms. Ampush Analysts leveraged our AMP technology to help our partner craft an innovative and…

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The Ampush Approach to B2B Facebook Strategy

The Ampush Approach to B2B Facebook Strategy

By Elad Mehl • September 9, 2016

Recent research tells us that 37% of Facebook users fall between the ages of 30-49, a sizable audience of individuals who are likely decision makers at their jobs. B2B advertising on Facebook has been growing lately, and with good reason! Read on to see how Ampush has mastered B2B…

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Ampush Extends Peak Performance with Creative Refreshes

Ampush Extends Peak Performance with Creative Refreshes

By Anna Parmelee • August 28, 2016

Facebook users spend an average of 20+ minutes on Facebook each day and are scrolling through content faster than ever – Facebook says teens consume content two and a half times faster than people in their 60s. This data tells us that posts get “old” quite fast. How can top…

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Instagram User Acquisition for a Tech Services Brand

Instagram User Acquisition for a Tech Services Brand

By Gabe Byrne • August 5, 2016

When a prominent Tech Services brand came to us to help them drive free trials from social Ampush knew that clearly conveying their product’s value prop would be crucial to lower Instagram user acquisition costs. As our partner branding included clever and witty messaging, Ampush identified Instagram as being a great…

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Why Brands Should Work With An Official Marketing Partner

Why Brands Should Work With An Official Marketing Partner

By Diana Mackie • May 30, 2016

Being an official marketing partner with Facebook, Instagram, Twitter and Pinterest means Ampush has been recognized for being able to provide top-notch advertising software, services and performance. Official partners have specialized expertise in advertising and marketing tactics tailored to each platform. Our status as an official marketing partner of the…

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How Carousel Ads Can Drive Performance for Mobile Apps

How Carousel Ads Can Drive Performance for Mobile Apps

By Matrica Berg • March 16, 2016

Most marketers think e-commerce and retail when they hear mentions of Facebook’s Carousel Ads, but this creative unit can actually drive excellent performance for your mobile app advertising campaigns as well!   Carousel Ads Convey Messages Visually (& Impactfully) A picture is worth a thousand words,…

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How We Used Twitter to Drive Mobile App Installs

How We Used Twitter to Drive Mobile App Installs

By Diana Mackie • March 9, 2016

Our most recent case study takes a look at how Ampush successfully drove a high volume of mobile app installs on Twitter for a prominent newspaper brand. Our partner’s app install efforts on Twitter had plateaued, so our mission was to find a way to…

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Ampush Drives Performance for Three of the Top Ten Advertisers on Instagram

Ampush Drives Performance for Three of the Top Ten Advertisers on Instagram

By Matt Collins • November 10, 2015

Since Instagram first opened its platform to marketers via an API, Ampush has on-boarded 25 advertisers. Not surprisingly, given Ampush’s historical success with direct response, many of these partners have had downstream marketing objectives tied to measurable conversion outcomes. Early returns have been impressive, as many of our partners are meeting or…

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