Twitter

How Ampush Increases ROI With Twitter Event Targeting

How Ampush Increases ROI With Twitter Event Targeting

By Lucas Gottlieb • August 2, 2016

Ampush helps partners increase ROI from their DR and MAI performance campaigns by utilizing Twitter’s Event Targeting feature to tap into highly engaged audiences. Twitter users who are discussing and following a live event online are much more engaged with Twitter content than an average user and are more likely…

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How Ampush Drove 200% ROAS for a Twitter User Acquisition Campaign

How Ampush Drove 200% ROAS for a Twitter User Acquisition Campaign

By Diana Mackie • May 9, 2016

When a fast-growing subscription-based e-commerce company wanted to add another user acquisition channel, they looked to Ampush to help devise the best direct response strategy to drive new subscriptions from Twitter. Budget was a top concern for this e-commerce partner. Ampush analysts focused the Twitter user acquisition campaign on return on…

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How We Used Twitter to Drive Mobile App Installs

How We Used Twitter to Drive Mobile App Installs

By Diana Mackie • March 9, 2016

Our most recent case study takes a look at how Ampush successfully drove a high volume of mobile app installs on Twitter for a prominent newspaper brand. Our partner’s app install efforts on Twitter had plateaued, so our mission was to find a way to…

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How Best To Leverage Twitter Retargeting For Website Traffic

How Best To Leverage Twitter Retargeting For Website Traffic

By Alba Mertira • November 4, 2015

Retargeting based on website traffic increases the efficiency and success of Direct Response campaigns. Given that today’s consumers typically conduct online research before making a purchase decision, savvy businesses should include retargeting in their full funnel advertising plan. Retargeting campaigns are particularly valuable on platforms where a user’s…

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