how to advertise on Facebook

Beyond the Basics: Advanced Facebook Advertising Techniques

Beyond the Basics: Advanced Facebook Advertising Techniques

By Will Morel • June 23, 2015

Whether you’re a user acquisition specialist at a large mobile gaming company or a marketing manager at a small business, Facebook advertising can be quite intimidating. The social juggernaut’s platform capabilities have grown extremely powerful, and there is a tremendous amount of knowledge required to wield them effectively.   Facebook…

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The Five Essentials of a Killer Facebook Video Campaign

The Five Essentials of a Killer Facebook Video Campaign

By Kelly Lammerts Van Bueren • April 7, 2015

Originally published on the KISSmetrics Blog Over 100 million hours of video are watched on Facebook each day– and for good reason. Video is eye-catching, engaging and, when used properly, is a great way to bring life to a product or brand. Combine this with the wealth of targeting options…

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