Instagram advertising

Instagram Creative Strategy: Go Against the Grain

Instagram Creative Strategy: Go Against the Grain

By Vansh Talwar & Stephen Young • August 12, 2016

Despite the recent release of video-centric Instagram Stories, the primary Instagram feed remains largely filled with still images. Many brands quickly noted the high quality/high production value of most Instagram images and tailored their own Instagram creative strategy accordingly. Meanwhile, Ampush took the exact opposite approach for one partner’s…

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Combining the Powers of Facebook & Instagram to Drive Website Traffic

Combining the Powers of Facebook & Instagram to Drive Website Traffic

By Anna Parmelee • May 20, 2016

This week’s featured case study examines how Ampush helped a prominent newspaper publisher boost engagement with their digital news content by running cross-platform marketing across both Facebook and Instagram. Our partner was looking to leverage their mobile-friendly news app in order to drive traffic to high-quality news content and to increase app…

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6 Strategic Implications of Instagram’s New Ad Offerings For Advertisers

6 Strategic Implications of Instagram’s New Ad Offerings For Advertisers

By Diana Mackie • September 9, 2015

Facebook’s announcement on Instagram’s new ad offerings, landscape ad format and 30-second video, for advertisers has significant strategic implications. At Ampush, our mission is to utilize every platform feature and insight to its fullest, so we tapped our deep bench of analysts to get their input on how…

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Ampush Integrates With Instagram Ads API To Reach New Advertisers

Ampush Integrates With Instagram Ads API To Reach New Advertisers

By Zunail Meredia • August 3, 2015

If you’re an advertiser that is interested in Facebook and Instagram advertising that performs, we want to hear from you. That’s because we are proud to announce Ampush’s participation in the next phase of Instagram advertising. As one of the first Facebook Marketing Partners to integrate with the Instagram Ads API, Ampush is…

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