ltv

What Agencies Are Too Scared To Tell You, But We Will

What Agencies Are Too Scared To Tell You, But We Will

By Adonis Voulgaris • April 13, 2016

Agencies have long managed the majority of the top brands’ advertising dollars, but that’s now changing fast. Traditional agencies favor tried and true campaign formulas and traditional metrics of “success”. However, in today’s digital world the Facebook  KPIs of yesteryear such as cost per click (CPC), click through rate (CTR),…

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What Matters Most When Determining A Customer’s True LTV

What Matters Most When Determining A Customer’s True LTV

By Victoria Stringfellow • December 9, 2015

Facebook campaigns present a unique opportunity to both determine and understand the true lifetime value (LTV) of your customers. Not all customers have the same LTV potential and the savviest brands should target each individually. Here at Ampush, we’re experts at helping…

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The Five Questions Every Company Should Ask A Facebook Marketing Partner

The Five Questions Every Company Should Ask A Facebook Marketing Partner

By Brian Getchell • September 30, 2015

Facebook Marketing Partners, or FMPs, exist to help clients market more efficiently and effectively on Facebook. Because users spend so much of their time using Facebook on their mobile devices, this means that FMPs can help you accelerate your mobile marketing strategy. That makes FMPs critical for…

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7 Strategies to Bring Your Native Advertising into the New Year

7 Strategies to Bring Your Native Advertising into the New Year

January 14, 2014

You know that native advertising needs to be included in your larger marketing strategy, but with so many Facebook changes in the last year alone (and more to come), where’s a marketer to start? Bring your native advertising strategy into the new year with these seven key concepts.

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