Why In-House Advertising Costs More Than You Think
September 23, 2014
When growing your base of quality customers is of the utmost importance, you will at some point question if managing your Facebook or Twitter advertising campaigns in-house is the right choice for your business.
Thankfully there are platforms available that simplify campaign management and make it possible to create and optimize thousands of ads through a single interface. But a platform doesn’t provide the strategy and human support needed to get campaigns off the ground quickly and drive peak performance from day one. The time and monetary costs of building an in-house team don’t always make sense for a company on the fast track.
In our latest eBook, we highlight the hidden costs of taking Facebook and Twitter advertising operations in-house and offer alternative solutions that are optimal for companies that can’t afford to lose time or performance.