What Is Ampush Capital

What is Ampush Capital?

Since 2010, Ampush has served as the premiere growth marketing partner to consumer brands like Uber, Stitch Fix, Dollar Shave Club and Blue Apron.

Ampush Capital is our early stage investment arm. We partner with entrepreneurs, deploying capital and (more importantly) our D2C growth marketing playbook and resources to help scale their consumer businesses.

What We Offer

Ampush Capital invests $50K-$100K into companies with a defined product, customer traction, and a clear path to scale. We ask for an additional $50K-$100K in advisory shares, for which we provide a wealth of strategic and tactical support.

Ampush Audit
Ampush Advising
Ampush Network

We’ll do a comprehensive review of your marketing efforts and provide detailed feedback to improve.

  • Paid Social
  • Paid Search
  • SEO
  • Conversion Funnel Optimization
  • Industry benchmarking

You’ll have our internal resources to support with marketing, business strategy and leadership.

  • Monthly business review with a growth marketing lead
  • Growth marketing training for your new or existing employees
  • Regular updates on ad platform trends and your relative performance
  • Access to our in-house executive coach

You’ll have access to the experts we know and trust.

  • Executives in the consumer brand industry
  • Former Ampushers now at SoFi, Doordash, Uber, Lyft, Ollie, Dia&Co, Glossier, & more
  • Investment partners that can provide credit/debt capital for marketing efforts


See what recent portfolio companies have to say…

I was excited to include Ampush in my early fundraising and they have surpassed my expectations with constant growth advice, specific tactics, and even recruiting intros. This is a no-brainer – they will drive a ton of value for your business.
Nick Greenfield, CEO @ Candid Co
The Ampush team is always available, and gives candid, deeply thoughtful advice that has been instrumental in helping us scale Burrow. They’ve been huge value add investors towards building a game-changing DTC furniture business.
Stephen Kuhl, CEO @ Burrow
Ampush was a critical partner to the early customer acquisition and growth efforts of Madison Reed. Jesse, Nick and the team have a unique vantage point on the DTC space and are incredible entrepreneurs.
Amy Errett, CEO @ Madison Reed

Other companies we’ve worked with…

Ampush was critical to the early success of Stitch Fix’s paid growth marketing efforts – they combined several capabilities together to help us scale.
Julie Bornstein, COO @ Stitch Fix
DSC partnered with Ampush when we were ~50k subs, and they played a critical role in scaling us to millions of subscribers. They combine strategy, execution and technology to serve as a very powerful partner.
Adam Weber, CMO @ Dollar Shave Club
Ampush offers the most unique solution to drive customer acquisition for direct-to-consumer brands. I wish Ampush Capital was around for Hubble in the early days, and would have felt very fortunate to have them as advisors.
Jesse Horwitz, CEO @ Hubble

What We Believe

We believe that more and more industries will be disrupted by the D2C model over the next 5-10 years, as consumers increasingly demand high-quality, curated products delivered to their door. Our domain expertise, human capital and technology platform provides a unique advantage to scale new brands.

By partnering with your company early, we can help lay the foundation for success and accrue longitudinal learnings about your marketing efforts, allowing for a turnkey transition to a commercial relationship as you approach $10m in annual spend.

Let’s Connect

If you’re running a high growth consumer business and you’re interested in help scaling, let’s chat.